As an experienced business owner you’ve mastered the skills needed to be successful. But if you could have learned those skills upfront, right at the start how much time would it have saved and how much more money could you have made? When it comes to preparing to sell your business, this course will give you the skills you need to achieve a successful and profitable exit. During 7 interactive workshops led by experienced advisers from Evolution CBS, Coutts & Co. and Enhancing Clarity, we’ll share the secrets and insiders methods of selling a business, explain the essentials of exit planning and show you how to prepare an exit plan that will both meet your personal objectives and add quantifiable value to probably your biggest asset – your business.



The event will be held at The Lingfield Marriott Hotel and Country Club in Surrey.


The workshops will run from 10.00 until 17.00 on the first day and 10.00 until 16.00 on the second day but outside of those times you will be able to enjoy some of the leisure activities provided by the hotel, including an 18 hole championship golf course and a fully equipped Gym and a Spa that includes four treatment rooms, a pool, whirlpool bath, sauna, steam & relaxation rooms.


Workshop 1Exit options – finding the right exit path for you and your business
Workshop 2What is for sale? Identifying tangible and intangible assets and assessing their value to your business
Workshop 3Business Valuations and Deal Structures– how they apply to your business and which is best for you
Workshop 4 Acquisition Criteria – the strategies acquirers use to select acquisitions and construct offers
Workshop 5 Preparing for Sale – the early steps to take that increase value
Workshop 6When to Exit – identifying the optimum point to achieve your desired outcome
Workshop 7The Art of Negotiation – training on negotiation techniques that will enable you to negotiate the best deal

This is a fully inclusive residential course and the price includes 7 workshops, course materials, one night’s accommodation and all meals. A 25% deposit is required to secure a place. We’re offering a generous discount for bookings received by 1st September.

 Use of the gym and spa facilities, excluding treatments, are also included. Golf and Spa Treatments are extra. 

If your partner would like to accompany you and enjoy a relaxing break while you attend the workshops we can arrange highly favourable rates.

To reserve your place please email Amanda Gale or call 0118 402 6892



Rob Goddard

rob goddard2

Rob is Managing Director of Evolution CBS and an experienced, astute businessman. He has spent more than 30 years working at senior level in Financial Services, Commercial Banking, Insurance. For the last 12 years Rob has worked exclusively in Mergers & Acquisitions.

In the Business-to-Business arena, his skills include Management Consultancy, Sales and Marketing. He is author of the business book, The 11 Commandments and 7 Cardinal Sins of Selling a Business.

Rob has been responsible for the sale of 320 SME businesses, representing more than £2 billion in transaction values.

His experience and unique blend of skills enables him to advise and assist business owners at every stage of the business sale cycle. From growth to exit planning, including planning for investment funding and strategic value creation, through to achieving successful sales for maximum value, clients benefit from his professional and pragmatic approach.

Rob is a family man and outside of work, is passionate about F1 racing, theatre and watching his beloved Arsenal FC.



Mark Bartin

Mark Bartin2

Mark is an Executive Director for Coutts & Co.,  responsible for running the team of Private Bankers in the Coutts Entrepreneurs Client Group.

He has 25 years experience in the Wealth Management arena and has been working with Entrepreneur clients and their trusted teams of advisers for the last 15 years.

Mark is a part of the Cranfield Business School alumni having been trained at Cranfield and has sat on the panel of advisors on Cranfield’s Business Growth and Development Programme.



Philip de Lisle


Philp de LislePhilip is an experienced CEO and Chair who has acquired 11 businesses and sold 7. An author, mentor and facilitator, Philip has gained his extensive executive skills through years of entrepreneurial ventures.

His clients include the Dean of an internationally renowned business school, the Finance Director of a FTSE 250 company, a Partner in a leading London Solicitors, senior personnel from banks and retailers and many Directors of private companies.

Having spent 30 years building and directing multiple companies in a range of industries, he helps CEO’s and Senior Management, ensuring they deliver significant business growth and profitable returns and delivering a massive ROI for his clients and their companies.

Philip is also a professional speaker on business matters, speaking in particular about company exits.




Seven interactive workshop sessions
A tailored exit plan timeline chart
A tailored outline exit plan
A comprehensive business analysis and valuation
A detailed saleability report
Personal training and support each day
A copy of the business book “The 11 Commandments & 7 Cardinal Sins of Selling a Business”



“Would just like to say thank you for an inspiring event. I very rarely come to these type of events as quite honestly they are full of people only interested in pushing their own agendas, yours however felt genuine. Thank you. ” MD of a Home Improvements Company

“The format and pace were spot-on (for time-poor entrepreneurs). It seems just right”. Director of a PR Company

“I have been to a few seminars, but your Masterclass is the best event I have been to, by far.” Director of an International Payments business

“You kept the attendees on the edge of their seats! Business Angel Investor

“I came to get some ideas of how to add value and you certainly helped me.. you know what you’re talking about”. Director of a Recruitment Company

“I was blown away by your Masterclass” Director of a Testing Equipment Company

Request your free copy!

The 11 Commandments and 7 Cardinal Sins of Selling a Business: A pragmatic guide to achieving a premium price for your business.

Complete the form and we'll be in touch before sending you your free copy of Rob Goddard's book.

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